All Your Sales And Marketing Analysis In One Place

Introducing The TABS Total Insights™ Platform

TABS Total Insights Platform

How Can We Help You?

analytical innovation


Why are CPG companies doing sales and marketing analysis the same way they were when scanner data first arrived? Much has changed, and it’s time your analytics caught up. Gain a competitive advantage with our innovative, proven approach.

Data Cleansing & Harmonization

Data Cleansing and

“Big Data” is often messy data. If that data isn’t cleansed and harmonized, then you can’t use it effectively to make smarter business decisions. We can solve this problem for you quickly and effectively, even if you’re on a budget.

Solutions That Deliver Growth

Solutions That
Deliver Growth

The CPG industry is extremely competitive, and it's harder than ever to grow sales. So where do you start? Where are the growth opportunities? We can help you identify areas to strengthen, and help you put a plan into action that leads to higher sales. 

TABS 2017 Baby Products Study

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2017 Baby Products Study

TABS 2017 Personal Care Study

A Deep Dive On Several Personal Care Categories

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TABS 2017 Personal Care Study

TABS 2017 Fact-Based Selling Guide

Using FORCED for More Effective Selling Presentations

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2017 Fact-Based Selling Guide

TABS Resources

You can find other TABS reports on our resources page

TABS Analytics Reports

We're an Extension of Your Team

Maximize Your Data Investment ROI


You’re in Good Company

Little Trees air fresheners
Taylor Farms
Jack Link's beef snacks

Stay Up to Date on CPG Industry Trends

The 4 Most Useful Metrics in CPG Trade Promotion
Series Introduction When sitting down with new clients, TABS guides them through the six essential elements of managing trade promotion. Each successive step builds on the one before it, and they are...Read more
The Most Useful CPG Household Panel Data Metrics You’ve Never Heard Of
Household Panel Data Metrics In the last several posts, we surveyed the innovative things we can do with the Nielsen, IRI, SPINS and other syndicated data that you’ve been buying for years. Now it’s...Read more
Ulta and Sephora Are Driving Cosmetics Sales
TABS Analytics conducted its second annual U.S. Cosmetics Study in November 2015 to analyze key trends and drivers for the$13 billion cosmetics market (market size excludes skin care and hair care...Read more