All Your Sales And Marketing Analysis In One Place

Introducing The TABS Total Insights™ Platform

TABS Total Insights Platform

How Can We Help You?

analytical innovation


Why are CPG companies doing sales and marketing analysis the same way they were when scanner data first arrived? Much has changed, and it’s time your analytics caught up. Gain a competitive advantage with our innovative, proven approach.

Data Cleansing & Harmonization

Data Cleansing and

“Big Data” is often messy data. If that data isn’t cleansed and harmonized, then you can’t use it effectively to make smarter business decisions. We can solve this problem for you quickly and effectively, even if you’re on a budget.

Solutions That Deliver Growth

Solutions That
Deliver Growth

The CPG industry is extremely competitive, and it's harder than ever to grow sales. So where do you start? Where are the growth opportunities? We can help you identify areas to strengthen, and help you put a plan into action that leads to higher sales. 

TABS 2016 Food & Beverage Consumables Study

Find Out Why Online Grocery Is Failing

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TABS 2016 Vitamin & Mineral Supplements Report

Overview of Vitamin & Mineral Supplements Buyers and Channels

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TABS 2016 Vitamin & Mineral Supplements Report

TABS 2016 Vitamins, Minerals & Supplements Report - Part 2

What is the REAL Size of the VMS Category?

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TABS Resources

You can find other TABS reports on our resources page

TABS Analytics Reports

What Our Clients Are Saying

Client Testimonials
Software, Service, Expertise
Promotion Analytics Capabilities

You’re in Good Company

Nestle Nutrition
Wyeth Nutrition
Prestige Brands
Consolidated Container
Taylor Farms


Consumers Look For Deals In Personal Care (Infographic)

In our first infographic from the 2017 TABS Personal Care Study, we highlight the importance and influence that deals have for personal care buyers, as well as some other findings,...Read more

Using FORCE for More Effective Fact-Based Selling Presentations in Category Management

Few forces have shaped the consumer packaged goods (CPG) industry over the past 20 years like category management. Originally, the domain of large firms with massive budgets, sev­eral...Read more

TABS Analytics 2017 Beauty Trendspotter

2017 Edition Special Points of Interest    Color Cosmetics Top the Industry China Gaining Ground in Domestic Beauty Products Beauty Care Ingredients Borrowing from Chinese Medicine Price...Read more