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2015 Cosmetics and Beauty Trends Infographic

Written by TABS Analytics | December, 09 2015

 

TABS Group just completed its second annual Cosmetics and Beauty Trends Study in November 2015. The infographic below highlights some of the key findings the study, including:

  • Millennials very important to the cosmetics category and account for a disproportionate number of heavy buyers*
  • Cosmetics specialty chains such as Ulta and Sephora are driving industry growth
  • Social media, including beauty blogs, is very important to heavy buyers in getting information about brands and products. 

Click here to view as a PDF.

 * Heavy buyers  = 10+ cosmetics types purchased annually.