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TABS ANALYTICS BLOG

TABS Study Shows Trends in CPG Household Care Categories

TABS Analytics has added a new study – household products – to its arsenal of consumer packaged goods sector analyses. Conducted in September, the first-ever household care study examined trends, demographics, deal preferences and shopping patterns related to 15 categories in the $75 billion household goods sector: toilet paper, laundry detergent, paper towels, garbage bags, household cleaner, dish soap, facial tissue, air fresheners, fabric softeners, bleach, dishwasher detergent, mops/brooms, paper napkins, disposable tableware and floor-cleaning sheets.

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