“How important is social media to beauty shoppers when deciding which products to buy? Which online channels are the most popular among beauty enthusiasts? To answer these questions, among many others, Drug Store News has teamed up with consumer analytics company TABS Group for a webinar to further examine today’s beauty landscape.”
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According to a recent article by foodnavigator-usa.com, growth in the once red-hot US yogurt category is slowing down and could even turn negative in 2015. Kurt Jetta weighs in on this trend to explain the underlying reasons for this imminent decline.
Trade spending is indeed the proverbial "Elephant" in the boardroom - debated, discussed, and, as Kurt Jetta, CEO of TABS Group feels, much maligned. In his recent interview with Elaine Watson, editor of foodnavigator-usa.com, Dr. Jetta discusses TABS Group's findings on the importance of trade promotion, and the fallacies that many CPG executives continue to cling to.
Loyalty programs are polarizing – Supermarket News tackles this question in the article Taking Sides: Fix your loyalty program? Or drop it? with Dennis Armbruster, VP and Managing Partner, LoyaltyOne Consulting and Kurt Jetta, TABS Group’s CEO. Guess which side we took?
"Overall sales are up 4.3% in the past 12 months. That's the more significant number, says Kurt Jetta, CEO of consumer and retail analytics firm TABS Group. Because Labor Day fell on Sept. 1 this year, most back-to-school spending happened in August."
“The three big success stories in the last couple [of] years have been [vitamins] B [and] D and probiotics,” Kurt Jetta, CEO of TABS Group, told DSN. “Adult [multivitamins] from last year are up, although that now has stopped in its tracks because of some negative PR [published in JAMA],” he said. “That usually has a disruptive effect for several months. ... Our research shows it’s up [significantly] due to overall usage.”
Kurt Jetta, CEO of the Tabs Group, an analytics firm that recently completed its seventh annual study of the vitamin business, sees an "overall lethargy" in the business this year that he attributes to the negative effects from the studies. Mr. Jetta still projects overall growth of 3% to 4% for 2014 in a business he pegs at $11.4 billion in all channels, though he's leaning more toward low end of that range, well below high-single or even double-digit growth rates in years past.
TABS Group Inc.
TABS Group’s founder, Kurt Jetta, weighs in on the Dollar Tree-Family Dollar merger announcement in this recent USA Today article.
TABS Group featured in NorthJersey.com report on Back-to-School promotional trends. Click here to read more
