2019 Analytics Series - New Metrics With Your Existing Data, Part 4
New Metrics With Your Existing Data - Part 4 [WEBINAR] on February 13 | 2 PM ET
On February 13 at 2 PM ET, TABS Analytics founder and CEO Dr. Kurt Jetta will be presenting the first webinar in the 2019 analytics series - New Metrics With Your Existing Data, Part 4.
Dr.Kurt Jetta will reprise the new TABS metrics and analytical methods that he has discussed over the past 4 years in various webinars and white papers. In particular, going into that can be used to identify and measure:
Working with syndicated data to understand how strong a category, item group or SKU is from both a dollar and unit perspective.
Using panel data to identify the most important buyers with a little known measure that you can calculate from your data set.
Understanding the difference between brand loyalty and equity (and why that's important.)
Bringing it all together - what are the top measures you should pull and analyze from your data to understand your business better than your competition.
CPG professionals, especially those involved in analytics roles, will find this webinar beneficial from the detailed discussion.
We look forward to you joining us for this TABS Analytics event.
Sign up now to save your spot & join us on February 13 | 2 PM!