TABS Analytics continues to rank among the top of vendors supporting trade promotion and loyalty programs, according to the Promotion Optimization Institute's 2019 TPx Vendor Panorama report. 2019 marks the 4th year in a row that TABS has been included as a best-in-class vendor. For 2019, TABS was cited with this distinction in two categories: Dashboard and Data Management. POI noted that the company is "highly innovative, shows the insights in very consumable formats, and has deep insights."
The TPx Vendor Panorama was developed to help guide consumer goods companies to successfully execute trade promotions at the headquarters level by identifying vendors’ strengths and weaknesses. The report examines all aspects of trade promotion – also referred to TPx, which includes trade promotion management, optimization, effectiveness and analytics.