In August 2018, TABS Analytics rounded up comprehensive data to delve into specific food and beverage industry trends as they relate to consumables.

This information outlines shopping patterns and trends, including online grocery trends, snack food trends, organic food trends and other highly detailed statistics specific to the food and beverage industry.     

The Experts in Consumer Analytics®

Since 1998, marketers in the food and beverage industry have relied on the detailed analytics of TABS research, founded by Dr. Kurt Jetta in 1998, to track consumer shopping habits and trends.

Our technology-enabled analytics firm aims to simplify and improve the way analytics for consumer products are conducted through innovation to provide our clients with a strong, competitive advantage.

And our techniques get results — TABS is a leading outsourced sales and marketing analytics firm in the consumer-packaged goods (CPG) industry.

As we do each year, we recently took our innovative analytics techniques and applied them to our survey on 2018 food and beverage industry trends, including:

• Food & Beverage category purchase frequency
• General Food & Beverage category trends
• Demographic profiles and deal preferences
• Outlet shopping patterns, with a focus on emerging channels and eCommerce
• Consumer attitudes towards “on-trend” concepts
• Additional content on candy trends

For a brief overview of the state of the food and beverage industry trends for 2018, however, just read on.

5^th Annual Color Cosmetics Study Shows Multi-Year Declines in Purchasing by Heavy Buyers and Key Demographics, and Less Overall Consumer Engagement in the Sector

Shelton, CT – November 27, 2018 – Faced with fewer heavy buyers in key demographics, declines in purchasing across all product types and generally less consumer engagement in stores and online, the cosmetics industry is on the precipice of recession, according to the TABS Analytics 5^th Annual Color Cosmetics Study. The study offers insights into cosmetics purchasing trends, including who buys cosmetics, the specific products consumers buy, the outlets at which they make purchases, the factors influencing purchase decisions, and year-over-year changes in behavior and attitudes.

Despite Growth, Online Grocery Still Has Long Way to Go to Become Meaningful Player

Shelton, CT – October 17, 2018 – Food and beverage categories have seen a meaningful increase over the last two years, as many major retailers saw same store sales rise thanks to an increase in median income and a low unemployment rate, according to the TABS Analytics 6th Annual Food and Beverage Consumables Study. The study identified solid share gains for online grocery but found that the format is still a small player in the $800 billion industry, accounting for less than 5 percent of sales.

In June 2018, TABS Analytics conducted a comprehensive survey to figure out shopping patterns and opinions within the wine and liquor ("BevAlc") categories. Specifically, TABS sought to uncover 2018 wine trends and liquor trends that would be helpful to manufacturers, distributors and retailers in the BevAlc industry.

For the 2018 BevAlc study, we looked at consumer purchasing trends in the wine industry and liquor categories, including:

• Purchasing Insights on wine and liquor types
• Preferred purchase locations
• Consumer attitudes on wine, liquor, and even cannabis

In addition, we've partnered with Nielsen to bring you BevAlc (Beer, Wine & Spirits) category data that you can analyze with the QuickTABS Connect™ platform. This is invaluable for BevAlc professionals in sales, marketing and general management positions.

So, for a brief overview of the state of the wine and liquor market, just read on.         

The Experts in Consumer Analytics®

Founded by Dr. Kurt Jetta in 1998, TABS Analytics is a technology-enabled analytics firm aimed at simplifying and improving the way analytics for consumer products are conducted.

We do this through analytical innovation, which gives our clients a strong, competitive advantage.

TABS is a leading outsourced sales and marketing analytics firm in the consumer-packaged goods (CPG) industry.

Brand, Outlet and Discounts Play Little Role in Purchase Decision-Making

Shelton, CT – July 17, 2018 – As legalized, recreational cannabis becomes available in more states, it is not expected to have a significant impact on the purchasing of wine and liquor, according to the TABS Analytics 2018 Wine and Liquor Study. Similarly, consumers are not strongly influenced by brand, outlet and price when it comes to their making purchasing decisions. Even though nearly two-thirds of consumers make wine or alcohol purchases, the study shows a highly fragmented, immature market in which 27 percent or fewer of survey respondents noted they were familiar with liquor brands and only 19 percent for wine. In comparison, brand engagement for other consumer packaged goods (CPG) categories typically exceeds 40 percent to 50 percent, with customers shopping more frequently at specific outlets, while seeking discounts and other deals.

Founder Dr. Kurt Jetta to Continue as Company Executive Chairman and Focus on Client Implementations and Product Development

Shelton, CT – July 10, 2018 – TABS Analytics, a leading CPG analytics firm, today announced that Tim Richerson, a consumer-packaged goods (CPG) industry veteran who held executive roles at Alan James Group and Rexall Sundown, has been named the company’s CEO. Dr. Kurt Jetta, TABS Analytics’ founder, will assume the role of Executive Chairman of the Board and will continue to work on major client implementations and new product development.

Growth Driven by Large Uptick in Occasional Buyers and  Addition of New Hair/Skin/Nail and Melatonin offerings

Shelton, CT – June 26, 2018 – Vitamin, mineral and nutritional supplement (VMS) sales grew by an estimated $500 million, or 3 percent, during the past year, driven by record increases at both online outlets and brick and mortar stores, according to the TABS Analytics 11^th Vitamins, Minerals and Supplements Study. The 3 percent growth in the $14 billion VMS market was fueled by an increasing number of consumers who purchased products occasionally, and by strong growth at both Amazon and Walmart.

Toys “R” Us/Babies “R” Us bankruptcy not expected to affect the industry long-term as brick and mortar outlets projected to pick up most of the shift in sales

Shelton, CT – May 2, 2018 – U.S. baby products purchasing rebounded, growing three percent compared to 2017 according to TABS Analytics’ 2018 Baby Products Study, which was released today. According to the annual baby products study, an increase in purchasing from the lower income brackets (under $50,000) was a part of the reason for stabilization. The study says that purchasing also grew for older households, particularly those ages 65-74. The study showed that while purchase incidence is higher for households with young children than households without young children, households without young children comprise about 58 percent of the buyers overall and 50 percent of any given baby products segment. Purchase incidence for households without young children is 16 percent overall, the study showed.

In our second infographic from the 2017 TABS Food and Beverage Study, we highlight some of the trends from study, including:

• The growth of organics (it's still a small percentage of category sales, but getting bigger)
• How diet product products skew demographically (the answer will surprise you - it did us!) 

Be sure to watch the recording of our 2017 Food and Beverage Study webinar where we reviewed these points, and more, in detail.  

When you need household care products - cleaning supplies, paper towels, garbage bags, dishwasher detergent, air fresheners and mops/brooms - you probably have them on your shopping list for Walmart, your neighborhood grocery store or maybe club stores, like Costco, if you want to seriously stock up. You may not automatically think about going to your local home improvement store for these products, but chances are you may have picked up one or more of them while you were buying paint to freshen up your living room, new fixtures for the kitchen, or a replacement toilet for your bathroom. Home improvement stores are significant competitors for retail sales of household products across 15 categories of products analyzed in the first TABS Analytics Household Care Study.