TABS Analytics Blog

U.S. Vitamin Industry Size Dispute Continues

Last week, TABS Group's CEO, Dr. Kurt Jetta, challenged established estimates of the vitamin industry's sales in the U.S. John Bradley of the Nutrition Business Journal responded, defending NBJ's vitamin industry size calculations.

Dr. Jetta in turn has responded to NBJ's estimates, providing more details on how he calculated the various vitamin industry segment sizes, and how those differ from NBJ's calculations.

The debate continues...