TABS ANALYTICS BLOG

Food and Beverage Consumers Say "Let's Make a Deal" (TABS Infographic)

In our first infographic from the 2017 TABS Food and Beverage Study, we highlight the importance of deal tactics among shoppers. Some findings from our study include:

  • Households with kids place the most importance on deals
  • Grocery continues to struggle in attracting online shoppers

Be sure to watch the recording of our 2017 Food and Beverage Study webinar where we reviewed these points, and more, in detail.  

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Online Shopping in the U.S. and U.K. Take Center Stage in Food and Beverage Study

Even though eCommerce still only accounts for a small portion of sales in the food and beverage market, the ability for consumers to purchase items on the web and then pick them up at a local retailer has been driving online shopping growth in the U.S. during the past year. While U.S. online sales increased by 13 percent since 2016, this channel is still just a drop in the bucket compared to the predominance of brick-and-mortar retailers. And it has a long way to go before it can be considered a success – like eCommerce is in the U.K. – based on established retail loyalty norms.

That’s just one of the findings that TABS CEO Dr. Kurt Jetta shared last month when releasing the results of the TABS Analytics 5th Annual Food and Beverage Consumables Study, which for the first time expanded to include analysis of the U.S. and U.K markets.  The study looked at similarities and differences that exist between the two countries, and if any U.K. trends could potentially foreshadow things to come in the U.S.  

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