TABS Analytics Blog

It's Still An FDMCD World - Vitamin Infographic | TABS Analytics

 

TABS Analytics completed its Vitamin and Mineral Supplements Study in May 2016. This third and final infographic in the VMS study below further highlights key findings, including:

  • FDMCD (Food, Drug, Mass, Club, Dollar Stores) continues to have the highest buyer penetration
  • But, Specialty attracts more heavier buyers
  • However, heavy buyers in general have been trending downward over the past 5 years

 

Click here to view as a PDF.

 

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Heavy Buyers Down - Vitamin Infographic | TABS Analytics

 

TABS Analytics completed its Vitamin and Mineral Supplements Study in May 2016. The infographic below highlights some of the key findings in the study, including:

  • How the mix of category buyers is changing
  • Which retailers saw shares increase
  • Which retailers saw shares decrease

 

Click here to view as a PDF.

 

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Tale Of Two E's - Vitamin Infographic | TABS Analytics

 

TABS Analytics just completed its Vitamin Study in May 2016. The infographic below highlights some of the key findings in the study, including:

  • Trends in online vitamin sales
  • What product types are on the rise
  • And what product types are on the decline

Click here to view as a PDF.

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High Income Buyers Affect Target, Wal-Mart in Baby Products | TABS Analytics

 

TABS Analytics completed its Baby and Infant Care Trends Study in March 2016. The infographic below highlights some of the key findings the study:

  • On average, high income purchasers bought twice as many baby product types as low income purchasers.

  • This income skew is allowing Target to close in on Wal-Mart in the baby products category.

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Online Baby Products Drive Category Sales - Infographic

 

TABS Analytics just completed its Baby and Infant Care Trends Study in March 2016. The infographic below highlights some of the key findings the study, including:

  • Online baby products sales accounts for about 20% of baby category purchases
  • Amazon, Wal-Mart and Target account for approximately 75% of online purchases
  • Higher-priced products are purchased more frequently online compared to lower-priced products

Click here to view as a PDF.

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2015 Cosmetics and Beauty Trends Infographic | TABS Analytics

 

TABS Group just completed its second annual Cosmetics and Beauty Trends Study in November 2015. The infographic below highlights some of the key findings the study, including:

  • Millennials very important to the cosmetics category and account for a disproportionate number of heavy buyers*
  • Cosmetics specialty chains such as Ulta and Sephora are driving industry growth
  • Social media, including beauty blogs, is very important to heavy buyers in getting information about brands and products. 

Click here to view as a PDF.

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Canadian Food and Beverage Industry Trends Infographic | TABS Analytics

 

Canadian food and beverage industry consumables (e.g. snacks, beverages, candy, cereal) categories account for roughly 20% of total consumer packaged goods (CPG) sales in Canada and are very important barometers for industry trends as a whole. 

This infographic highlights some of the results from our 2015 Canadian Food and Beverage Consumables Study and draws comparisons to the U.S. market.

Key findings include:

  • Consumer purchasing rates for 15 consumables categories
  • Analysis of heavy consumables consumers - Canada vs. U.S.
  • Key demographics for Canadian households

Click here to view as a PDF.

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Consumables Food and Beverage Industry Trends Infographic | TABS Analytics

Consumables food and beverage (e.g. snacks, beverages, candy, cereal) categories account for roughly 20% of total U.S. consumer packaged goods (CPG) sales and are very important barometers for industry trends as a whole. 

This infographic highlights some of the results from our 2015 CPG Consumables Study. A detailed report on the findings can be downloaded here.

Key findings include:

  • Consumer purchasing rates for 15 consumables categories
  • Analysis of heavy consumables consumers buying across key demographics
  • Promotional deal tactics usage by consumers

Click here to view as a PDF.

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Vitamin And Mineral Buying Trends By Channel | Infographic | TABS Analytics


Vitamin Sales by Outlet - An Overview

As part of the TABS Group 2015 Vitamin and Sports Nutrition Survey, we've published a vitamin infographic highlighting key outlet trend facts.

Some key areas highlighted include:

  • VMS Share of Occasions/Estimated Sales
  • Outlets of Choice Among User Groups
  • Online Vitamin Category Sales by Domain
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Infographic - Sports Nutrition Buyers

This infographic highlights some of the results from our 2015 Vitamin & Sports Nutrition Study.

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