TABS Analytics 2015 Webinar Series
Consumer Value Study on Consumables - Canada Webinar (Recording)
In the Canadian Consumer Value Study on Food and Beverage Consumables webinar, TABS Analytics CEO and Founder, Dr. Kurt Jetta, provided updated insights in the shopping behaviour of shoppers for 15 CPG consumables categories in Canada.
If you are a CPG sales and/or marketing professional at a Canadian company or do business in Canada, this webinar will help you understand:
- category trends
- outlet shopping patterns
- deal preferences
In particular this study tracked what, if any, impact the emerging channels of Value, Natural Foods and Online are having on the CPG Consumables categories in Canada.