Today TABS Group presented the highlights of our 2014 Beauty Consumer Insights study on our webinar with Drug Store News.
“How important is social media to beauty shoppers when deciding which products to buy? Which online channels are the most popular among beauty enthusiasts? To answer these questions, among many others, Drug Store News has teamed up with consumer analytics company TABS Group for a webinar to further examine today’s beauty landscape.”
The National Retail Federation (NRF) surprised the retail industry—and the media—earlier this week when they released their annual Thanksgiving Weekend Spending Survey and estimated an 11 percent decrease in sales from last year. While a number of analysts, including TABS Group’s CEO Kurt Jetta, have called attention to some flaws in the NRF data, the uncertainty about the holiday shopping season may have some retailers on edge. How can they maximize sales in the next three weeks?